https://www.extra-ordinary.ca/about daily 0.75 2023-03-29 https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/1680119323061-UKZKCTATU410H2F7SEWT/James_Brittain.jpeg About Hello, I’m James. I’m a gear designer and design leader creating product and brand experiences that are authentic and purpose driven. I believe that technical product can be functional, beautiful and responsible in equal measures and that the experience of any brand should be consistent through every touch point and interaction: from product concept to final marketing. With a specialty in sustainable product design within the outdoor industry, I’m a firm believer that collaboration brings out the best work, and magic happens when you and the team are having the most fun. https://www.extra-ordinary.ca/brands daily 0.75 2025-11-20 https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/1ac5cf3c-e7d7-452f-8179-5ce999b87f95/one-pager-grey.png https://www.extra-ordinary.ca/services daily 0.75 2023-03-29 https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/1680119280234-4OITP35BDHORXKQB7719/colour1-14.jpg Services https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/1680119280226-87HI0BTY6E6KFYWO6L6C/sambu.JPG Services https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/1680119280221-V9X68JOOD7YWD5EG9JW0/colour%2Bpages.jpg Services - CREATIVE DIRECTION PRODUCT DESIGN + DEVELOPMENT CLIENT + MANUFACTURER COMMUNICATION TECH PACKS FOR MANUFACTURE RAW MATERIAL + TRIM DEVELOPMENT SEASONAL COLOUR ANALYSIS + PALETTE CREATION PRODUCT LINEPLANNING + STRATEGY TREND ANALYSIS + FORECASTING PROJECT MANAGEMENT https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/1680119280214-96A3ESRPCK92WYAYO6LX/IMG_9173.JPG Services - Full spectrum design and development from ideation to commercialization with 14+ yrs of industry experience specializing in Outdoor, Travel, Urban Carry and Adventure equipment categories. While working with some of the best factories in the the world, I have established strong affinity with the makers and doers and have learnt that great design and considered products come from strong collaboration across the entire process. From creative direction to material innovation, construction and manufacturing - considered design and decision making leads to better products with form, function and social/environmental responsibility delivering equally. Contact me for rates and availability. https://www.extra-ordinary.ca/contact-1 daily 0.75 2023-06-06 https://www.extra-ordinary.ca/home daily 1.0 2023-08-02 https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/cf70498f-d5d0-41de-994e-779b076cf024/0bda255075d6f83a51b1a6e2b44553ea.png Home https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/1680119285499-AR4N0C85OP00IMX8Y9JJ/vapour+splash2.png Home https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/9054629c-c158-49b6-8a8c-843023566f19/TP40.png Home https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/1680119285479-PAG5UWOP74BJZZMDR4ZM/Pendleton+splash.jpg Home https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/47096e4e-bd9e-4f7b-a3b6-df6367c38a61/DuckCamp_Full_Homepage_Header-DSC08328.webp Home https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/1680119285455-9Q4V7W3CI0BRLDJDZ6SX/webpages-02.jpg Home https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/1680119285467-CYLP11LUODTHYMKEA780/webpages-04.jpg Home https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/1680119285488-0LBJTTK664P60HG4GJM1/131A6852.jpg Home https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/1680119285540-FCFUEXJF50YLQSCHY8WR/TGV+splash-06b-06.jpg Home https://www.extra-ordinary.ca/brands-1 daily 0.75 2025-11-11 https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/743709c8-0025-485d-8f8e-e3cd1bb82843/Carryology+X+nominee.png Awards https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/b731db09-b484-41ea-95b8-ce2a5243e513/Screenshot+2025-11-05+at+2.36.22%E2%80%AFpm.png Awards https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/39264059-bfec-4682-9136-c5ec80ffd4f1/pack-hacker-pick-ph-pick.jpg Awards https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/b48c74cd-67b6-4baa-a490-48223a195872/TL_Tested_Badge_2023-ca250eba6e5e43c784f98e31e0cd2610.png Awards https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/e7cac356-155c-4889-9fa9-5bc43e557353/Nomads_Nation_Badge_74b5099a-794c-4bb1-a058-6b5161fcdf94.png Awards https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/7f9a2619-8626-4af2-aa57-dfb148c45b31/Carry_Awards_Badge.png Awards https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/d7b2384e-b9c8-47d5-b251-7c2f630ad201/carryology+logo.png Awards https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/c0bb882f-c3ff-4c15-aa2c-f877bba723bd/fieldandstream.jpeg Awards https://www.extra-ordinary.ca/work daily 0.75 2025-11-05 https://www.extra-ordinary.ca/work/greyowl monthly 0.5 2023-08-02 https://images.squarespace-cdn.com/content/v1/642495ece509d82fde339f01/1680119288727-E68BL4WNUTX2TT9RAKUP/paddles3.jpg Work - 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